On August 25, at the 2014 MTV Video Music Awards, Beyonce herself sold the whole show due to her unforgettable performance. She took the viewers breath, emotions and their reactions were unforgettable. All the songs were had a purpose but the song that brought attention to the crowd and worldwide was “Flawless”, which was the turning point in the show when Beyonce makes an important feminist statement. Beyonce has been building up her feminist credentials for many years now and she made a statement worldwide due to feminist of her performance.
Beyonce literually puts the spotlight on feminism as the big letters FEMINIST appears on the huge screen in the midst of her performance. Lyrics of the song “Flawless” came across the screen in big bold letters reading “We teach girls to shrink themselves, to make themselves smaller”, “ We say to girls, ‘You can have ambition, but no to much. You should aim to be successful, but not too successful. Otherwise, you will threaten to the man.” “Feminist. The person who believes in the social, political and economic equality of the sexes”. This is meaning that society is trying to limit girls dreams and goals because before it was a tradition that women are suppose to be doing household stuff and nowadays women are trying branch out and making a statement.
In the “Theretical Perspectives” author Steven Seidman emphasizes about how feminism offer an equally forceful social view of sexuality(Page 6). Our gender identity contributes to the personal and social aspects of our lives. Leading off of this Beyonce is confident in her beliefs. She believes that women are people and the equality of the sexes should exists. Beyonce sends out a message worldwide by her voice and her appearance.
In the music industry Beyonce uses her sexuality to gain power and to reveal her true self. The picture below shows exactly what she was wearing the night of the VMA’s. Now if you were a feminist would you have your legs spread, having stripper poles, doing body rubbing and pelvic rolls while you perform in a high-cut sparkly bodysuit? Her revealing clothes whenever she performs do not make it alright and therefore how can she be feminist? Some of songs she sang about cherry-popping and beating up your woman. This gave a lot of people confused faces as the word FEMINIST popped up behind her. Beyonce’s outfit, actions or even her lyrics to her songs do not catch up with her being a feminist.
What Beyonce just did and said for feminism on national television, did it look better or worse for it? Feminism is viewed as gender as a social identity and a set of norms that guide behaviors say Seidman. Her performance was unforgettable that night where everyone got off their seats to give her a round of applause but where is Beyonce exactly trying to get her message out on feminist?